Automotive IQ is proud to present the Top 20 Voices in Automotive 2025 - a carefully curated list celebrating the individuals driving innovation, progress, and transformation across the global automotive industry.
From electric vehicles and regulatory developments to those taking the lead on sustainability and software-defined vehicles, these professionals are making a significant impact and driving meaningful change.
Selected through in-depth research and analysis by the Automotive IQ editorial team, each of the Top 20 Voices have demonstrated exceptional influence, deep expertise, and a consistent track record of contributions that impact the way the industry moves forward. Whether through thought leadership, policy advocacy, technological innovation, or cross-sector collaboration, their voices are helping to shape the automotive landscape.
We've compiled the list to showcase each individual's background, highlight what interests them the most about the industry, and provide links to their websites, blogs, thought-leadership pieces, and LinkedIn profiles for those who want to explore their work further.
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Augustin Freidel
Associated Partner Software Defined Vehicles, MHP – A Porsche Company
Augustin Friedel, Associated Partner at MHP – A Porsche Company, is one of the leading industry experts, particularly known for his expertise related to Software Defined Vehicle Strategies, autonomous driving, and mobility transformation. He is reaching more than 55,000 followers on LinkedIn with his in-depth experience about the mobility transformation. With his team at MHP – A Porsche Company, Augustin supports various clients within the automotive value chain, such as automobile manufacturers, suppliers, and mobility startups. His focus is on guiding OEMs, Tier-1 and Tier-2 suppliers through the transformation towards Software-Defined-Vehicles. He and his team are addressing strategical, technological, business as well as organizational challenges on the path to a clear “Where to play” and “How to win”. Augustin studied mechanical engineering and management at TUM and subsequently worked for well-known startups such as Uber, Blacklane, and Rocket Internet. Before joining MHP, he held various strategic positions at Volkswagen, where he helped to develop and implement the corporate strategy programs.
What interests Augustin the most in the industry?
“My true passion is to empower OEMs and suppliers to shape the future of mobility by making bold business, technology, and organizational choices on the journey toward software-defined vehicles. We are living in the most dynamic and transformative era the automotive industry has ever seen, and the opportunities ahead are limitless.”
Augustin is a recognised thought leader in the software-defined vehicle industry, regularly sharing in-depth insights on LinkedIn.
Philip Koopman
Faculty Emeritus, Carnegie Mellon University
Prof. Philip Koopman is an internationally recognized expert on Autonomous Vehicle (AV) safety whose work in that area spans almost 30 years. He has also worked extensively in more general embedded system design, software quality, and safety across numerous transportation, industrial, and defense application domains including conventional automotive software and hardware systems. He originated the UL 4600 autonomous vehicle safety standard, and received the Industry Legend award at the 2024 the Self-Driving Industry Awards. He is faculty emeritus at Carnegie Mellon University.
What interest Philip the most in the industry?
“I am working on the need to broaden industry's perspective on safety in response to removing or changing the role of human drivers. Both the scope of safety concerns and the knowledge areas needed by those working on automated driving need to expand once machines take over operational tasks formerly performed by people.”
Phil posts regularly on his blog that covers autonomous system safety. He also released a new book on reimagining safety engineering for artificial intelligence in physical systems.
Florian Rohde
Managing Partner, iProcess LLC
Florian is a Las Vegas based strategy consultant with over 20 years of industry experience. After working for Siemens and Continental he implemented a continuous validation concept at Tesla in his role as senior manager of the vehicle firmware validation team. He also served as director of smart component integration and validation at NIO before he joined iProcess in 2019.
What interests Florian the most in the industry?
“This is the greatest time to be an engineer! Innovation is going so fast, and new tech with AI, 3D fabrication, large compute resources, and more and more connected devices helps us engineers to put more ideas into practice than ever in a time so short that it is almost unimaginable. I am a car lover and a big fan of the automotive industry since my very early days, and I am so happy to be part of this journey shaping our future of mobility so significantly!”
Florian provides regular commentary on industry news and updates on his LinkedIn profile.
Aymen Ismail
Director Customer Services, smart Europe GmbH
Aymen Ismail, Executive Board Member & Director of Customer Services at smart Europe GmbH, leads customer engagement and aftersales across 15+ European markets. A CX disruptor with 23+ years of global experience, he was part of smart Europe’s founding team, building the Customer Engagement Center and service infrastructure from the ground up. Under his leadership, smart Europe was awarded Automotive Customer Service of the Year 2024 & 2025 in both DACH and Spain."
What interests Aymen the most in the industry?
"I’m driven by one simple belief: customer first. Cars and technology will always evolve, but what defines our legacy is how we put the customer at the center. The future of automotive won’t be won by machines, but by those who dare to make every journey human."
Aymen is the author of a book that explores the future of customer engagement, emphasising the role of empathy, data, and AI in creating meaningful customer experiences.
Tomasz Werocy
Product Cybersecurity Compliance Officer, Volvo Buses, part of Volvo Group
Tomasz Werocy is a cybersecurity compliance and architecture expert at Volvo Group, specializing in automotive cybersecurity frameworks such as UN R155, ISO/SAE 21434, and NIS2. With TÜV Rheinland certification (CySec Specialist #10857/24 - Automotive), Tomasz brings a high-impact delivery mindset to the evolving landscape of connected vehicle security. He is actively engaged in cross-functional initiatives, think tanks and conferences in Nordic hemisphere, contributes to strategic compliance efforts across Volvo Group.
What interests Tomasz the most in the industry?
“I’m driven by the challenge of translating complex regulatory frameworks into actionable, scalable cybersecurity strategies that protect both products and people. Right now, I’m particularly interested in how AI and automation can enhance compliance assurance and as we are scaling up complete Bus production with partners how to establish great Product Cybersecurity ecosystem with OEM’s and Bodybuilders.
The constant evolution of technology and the critical importance of securing connected vehicles are what fuel my dedication and enthusiasm in this field.”
Tomasz speaks at conferences and shares his expertise on cybersecurity compliance and risk architecture through interviews and podcasts. He also provides insight on his LinkedIn.
Sabine Scheunert
Managing Director, Eurocentral, Dassault Systèmes
Sabine Scheunert has been Managing Director of Dassault Systèmes for the EUROCENTRAL region since June 2024. In this role, she is responsible for the implementation of the corporate strategy in eight countries: Germany, Austria, Switzerland, Poland, Slovakia, Slovenia, Czech Republic and Hungary. Her focus is on expanding the business presence in the manufacturing, life sciences, healthcare, infrastructure and urban development sectors.
Before joining Dassault Systèmes, Scheunert was Vice President Digital & IT Sales/Marketing at Mercedes-Benz AG. She began her career at the BMW Group, where she rose to General Manager Marketing for Eastern Europe and continued her career as Chief Customer Officer at the PSA Group.
She became the first female CEO of an automotive company in China when she took over the management of the DongFeng Motors - Citroën joint venture. She is also a member of the Supervisory Board of Messer SE in Germany and Planet First Partners in the UK.
Scheunert is particularly committed to promoting women in the STEM and IT sectors and is a role model for female managers in the technology industry.
What interests Sabine the most in the industry?
“Sabine Scheunert is driving the adoption of pioneering technologies in the automotive industry, leveraging software, virtual twins and AI to shorten development times and boost efficiency across the entire value chain – from design and engineering to production and supply chain. She builds bridges between technology and people, leading change with vision, empathy and responsibility to shape a strong and future-ready mobility industry in Europe.”
Sabine is a leader in the automotive industry and shares insights into her professional journey and experiences on LinkedIn.
Zeeshan Naeem
Founder, ScyMotive
Zeeshan Naeem is a Poland-based automotive technology leader and the founder of ScyMotive, a deep-tech company building AI-powered cybersecurity and safety solutions for autonomous and connected vehicles as well as smart-mobility infrastructure. Previously, he led ADAS/Autonomous Driving Systems & Cybersecurity at ZF Group in Poland, contributing to programs for global OEMs including Mercedes-Benz, Stellantis, Volvo, BYD, IVECO and Daimler Truck. His expertise spans functional safety, threat modeling, secure SDV architectures, and EU AI Act–ready development. It’s his mission to build and deploy machine learning and artificial intelligence tools for the betterment of society, turning trustworthy mobility into a European competitive advantage through ethical, resilient innovation.
What interests Zeeshan the most in the industry?
“My mission is to build and deploy ML/AI tools that tangibly improve society, and to make intelligent mobility trustworthy so families can step into autonomous, electrified transport with confidence. Right now I’m laser-focused on AI safety, automotive cybersecurity, and practical EU AI Act compliance that turns safety into speed and trust into market advantage.”
Zeeshan actively speakers at a range of conferences and shares his key takeaways on LinkedIn.
Hemanth Tadapelli
Senior Cybersecurity and Compliance SME, May Mobility
Hemanth Tadepalli is the Senior Cybersecurity & Compliance SME at May Mobility, advancing security for autonomous vehicles. He has held roles at AlixPartners, Mandiant, Google, and Michigan-based startup SensCy.
A published author and frequent conference speaker, Hemanth has earned recognition including Oakland County’s 40 Under 40 and the Michigan Governor’s Service Award. He holds a Bachelors Degree in Computer Science from Kettering University, a Masters in Information and Cybersecurity from UC Berkeley, where he was commencement speaker, and is pursuing a Ph.D. in Cyber Defense at Dakota State University. He also serves in elected office for the City of Troy and sits on Kettering University’s Board of Directors.
What interests Hemanth the most in the industry?
“What drives my work is anticipating how advanced persistent threat actors and sophisticated cybercriminals are evolving their tactics. I’m most interested in how we can move beyond reactive defenses to proactive strategies - threat hunting, intelligence-driven security, and resilience-building, that stay one step ahead of the adversary.”
Hemanth publishes numerous articles on cyber security and emerging technologies, and is a sought-after speaker and shares insights on technology-focused podcasts. He shares all his findings on LinkedIn.
John Stech
Founder, Shiftgate Consulting LLC and Host, The Auto Ethnographer Podcast
John Jörn Stech is a multilingual international automotive expert with 30 years of accumulated experience at four major automotive manufacturers. Since 2021 he operates Shiftgate Consulting LLC, an automotive consulting practice with a portfolio of international projects. These include management and strategy consulting, go-tomarket strategy for new market entry, transition to electrified mobility, and advising early-stage EV startups. In cooperation with partners, Shiftgate Consulting also offers sports partnership opportunities in major sports, as well as product placement opportunities in film and television.
John is also the host of The Auto Ethnographer podcast. Through the stories of guests, the podcast focuses on how international cultures play an important role in the global auto industry. Bringing to light the benefits of positive interactions and learnings between cultures is meant to stir interest in international careers.
His past corporate experience in the auto industry includes Global CMO, at VinFast Automotive in Hanoi, Vietnam. Previously he served at Volvo Car Americas as Vice President Strategy & Sustainability as well as Region Vice President for Latin America and Canada.
He also held three separate Managing Director assignments leading country operations in Russia and Egypt guiding brands, including Mercedes-Benz, Jeep, and Volvo, through both crisis and high-growth periods in the respective markets.
John values creative data-driven solutions, diverse teams, top-notch innovative product, and exquisite customer experience enveloped in a strong company culture. He holds an MBA from the University of New Hampshire as well as a Bachelor Degree in Chemistry and German from Bucknell University. He currently resides in Bangkok, Thailand with his wife.
What is driving John the most in the industry?
“The old global order in the automotive industry is currently being upended, and the existing status quo is being challenged. Helping industry-related individuals navigate these times and successfully lead ever more diverse workforces is my driver.”
John hosts a podcast on real-life experiences, successes, and failures in the global vehicle industry.
Partha Goswami
Principal, PG Mobility Analysis
Partha Goswami has 30+ years of experience in the automotive industry in R&D, Planning, and technology strategy. In his most recent role in GM as Professional Fellow of technology trends, he was responsible for identifying emerging tech-trends and their evolution. Currently, Dr. Goswami provides consulting and advisory services as Principal at PG Mobility Analysis LLC. He also serves as a director at 3IS, Inc. Dr. Goswami regularly speaks at industry forums on technology, including the future and impact of new concepts such as software-defined vehicle development. He is actively engaged as advisor in several industry groups, as a judge for startup in GAMIC, Michigan, and is involved with COVESA and SAE in various capacities. He holds a Ph.D. in Applied Mechanics from Iowa State University, MBA from University of Michigan and a certification as a foresight professional from University of Houston. Outside of his interest in the future of mobility, Dr. Goswami is also an avid bird photographer.
What interests Partha the most in the industry?
“I am deeply curious and passionate about the future of mobility and the ongoing technological transformation of transportation, and how we embrace the software-centric transformation for a better and sustainable experience.”
At PG Mobility Analysis, Partha helps clients navigate the fast changing auto industry, with insights of the shifting technology and competitive trends.
Felipe Munoz
Industry Expert Car Industry Analysis
A global car industry geek and expert with 10+ years driving strategic communications and market intelligence across Europe, Americas, and Asia. Trusted voice to tier-1 media including Financial Times, Wall Street Journal, and The Economist. Built an influential social media presence with 350K+ combined followers while delivering data-driven insights that shape industry narratives.
What interests Felipe the most in the industry?
“It’s dynamics and how it embraces the change in a more competitive world full of new emerging technologies (EVs, etc) and rising new players (Chinese).”
Felipe shares the latest information on specifications and incentives of the automotive industry through reports and data-driven content on his LinkedIn.
Ella Power
E-Mobility Consultant, Charging Advocate & Presenter
Ella Power is a passionate sustainability advocate on a mission to make the shift to clean mobility and energy more accessible for all. With hands-on expertise in fleet electrification strategy, charging technology and e-mobility media/communications, she understands the real-world barriers to electrification and how to overcome them. Ella has also led the global World EV Day campaign, bringing together industry leaders, policymakers and the public to raise awareness and accelerate the adoption of electric vehicles worldwide.
What interests Ella the most in the industry?
“What really drives me is making sure the shift to electric vehicles works for everyone, not just the lucky ones with driveways. I'm part of the third of people in the UK who can't charge at home, and I'm passionate about making sure our voices are heard. For me, it's about fairness, making sure this transition is truly inclusive and affordable, for individuals and businesses alike, so no one gets left behind. I'm also deeply passionate about tackling the health risks of air pollution and the huge potential EVs have to bring cleaner air to our communities.”
Ella is an in-demand presenter and moderator at e-mobility events, regularly sharing key insights and takeaways on LinkedIn.
John McElroy
President of Blue Sky Productions
John McElroy is President of Blue Sky Productions, which produces “Autoline Daily” the first industry webcast of industry news and analysis. He is also the host “Autoline After Hours,” a weekly live webcast that focuses on new cars and technology. The show can be seen online at www.autoline.tv and on YouTube at the Autoline Network.
McElroy also broadcasts three radio segments daily on WWJ Newsradio 950, the CBS affiliate in Detroit. He writes a monthly op-ed article for Ward’s Auto World.
John McElroy brings an extensive background to covering the auto industry. He took his first plant tour when he was only six years old. As he got older, he read any and every book about cars he could get his hands on, which led to an understanding of automotive engineering principles. As his enthusiasm for cars grew, he successfully—though briefly—ventured into amateur road racing. He also gained valuable insight to the industry working as an hourly UAW employee in various automotive manufacturing plants while working his way through college, where he earned a Bachelors Degree in English at Wayne State University.
As a journalist, McElroy put his automotive background to good use. His past experience includes five years at Detroit Editor for Road & Track, and as the American correspondent for World Cars, which was published by the Automotive Club of Italy. He was also invited to write the annual automotive entry for the Encyclopedia Britannica Yearbook. He spent most of his career at the trade magazine Automotive Industries where he ultimately rose to Editorial Director.
McElroy has appeared as an automotive expert on ABC World News Tonight, CBS News, and NBC Nightly News. He is often interviewed by CNN, NPR, and CBC in Canada. He is frequently asked to speak to automakers, suppliers and industry organizations. He was a founding member of the jury of the North American Car and Truck of the Year. In 2018 he was inducted into the Michigan Journalism Hall of Fame.
John McElroy is a thorough student of the industry as a print journalist, television and radio broadcaster, analyst and lecturer.
What interests John the most in the industry?
“What drives my work is to provide decision makers a clearer idea of what's happening in the global automotive industry so they can make better plans and policies for a sector that is plays such an important role in job creation and economic growth.”
John produces industry news and analysis through Autoline Daily, and hosts a weekly live webcast that focuses on new cars and technology.
Dr. Ahsan Qamar
Senior Manager System and Software Architecture, Software Defined Vehicles, Ford Motor Company
Ahsan Qamar is an accomplished engineering executive with over twelve years of experience in system architecture, ADAS, autonomous vehicles, and robotics, with a track record of impact across the automotive, aerospace, semiconductor, and manufacturing sectors. Ahsan specializes in safety-critical systems and data-driven decision making and is widely recognized for his leadership in Model-Based Systems Engineering (MBSE), software-defined vehicles, and system safety. He holds a Ph.D. in Mechatronics from KTH Royal Institute of Technology in Stockholm, Sweden, a Postdoc from Georgia Tech, USA, and brings a multidisciplinary background in mechatronics, robotics, control systems, and systems engineering. Ahsan is known for scaling MBSE practices and initiating platform as a new product enabler for software defined vehicles at a large OEM.
Beyond his industry roles, Ahsan contributes actively to the advancement of the field. He is a reviewer in mechatronics, system safety, and digital thread research, a former member of the OMG SysML Taskforce, and a CATIA Champion for his contributions to MBSE. Known for building and mentoring high-performing engineering teams, he is passionate about applying technology and systems thinking to solve complex challenges and deliver meaningful societal value.
What interests Ahsan the most in the industry?
“I am very passionate about solving hardware/software co-design challenges, as they span multiple layers on vehicles, from SOC, to OS/Hypervisors, basic services, and especially the domain-specific libraries. I worked on building domain-specific modelling languages during my PhD and can confidently say that SDV platforms' secret sauce is the design of domain-specific libraries, as they help execute and scale the platform concept to different domains, such as automotive, drones, aerospace, robotics, and medical devices. AI is becoming a big enabler for system design work, we can now perform automatic completeness quality checks on system design artifacts via AI assistants and supercharge our CI pipelines via them. It feels like Day 1 being an engineer.”
Ahsan is a leader in software-defined vehicle platforms and regularly shares his insights on news and technology on LinkedIn.
Dr. Dominic Neumann
EA to the President, Bosch
Dr. Dominic Neumann is the Assistant to the President / Chief of Staff of Vehicle Motion at Bosch. He holds a degree in Mechanical Engineering from the University of Duisburg-Essen and began his professional career as a Project Manager at BMW, specialising in drive train development following the completion of his Master’s thesis on the vibration behavior of occupants in autonomous driving situations.
Dr. Neumann subsequently pursued a PhD in steering system design in collaboration with BMW before starting his role as a Management Trainee at Bosch. During his time at Bosch he completed several stations in the field of Act-by-Wire development including Senior Project Lead for Steer-by-Wire before assuming his current position. Dr. Neuman has authored several papers and has been recognized for his achievements, including distinctions for his bachelor’s thesis, master’s degree, two best paper awards, and his PhD.
What interests Dominic the most in the industry?
“What drives my work is the exciting challenge of boldly pushing innovations in vehicle motion, such as steer-by-wire, by simultaneously accelerating our development processes and fostering crucial international cooperations, especially with China where many innovations are originating. This comprehensive approach allows us to stay at the forefront of technology while consistently guaranteeing the proven quality and safety synonymous with Bosch products.”
Dominic is known as a thought-leader, frequently speaking at conferences and contributing to interviews with leading industry publications and sharing his insights on LinkedIn.
Elena Ciccotelli
Host and Producer of The EVs for Everyone Podcast
Elena is an award-winning automotive executive and an internationally recongized speaker in the auto industry. She also serves as the host and producer of The EVs for Everyone Podcast.
Known for her passion for technology, travel, and her goldendoodle “Bear,” Elena has made significant contributions in the automotive industry, particularly in the electric vehicle (EV) sector. Her podcast is renowned for its engaging content, offering a mix of entertainment and insightful perspectives on EV technologies and trends.
Elena's career highlights include a pioneering role at Lyft, where she developed innovative mobility solutions for dealers and fleets, and her tenure as Automotive Partnerships Director, where she fostered cooperative relationships between new mobility solutions and traditional automotive retail. In 2022, Elena served as the Vice President of Automotive Practice at Teleperformance, leading partnerships with major automotive brands and implementing customer care and digital transformation programs.
Her contributions have earned her prestigious recognitions, including Auto Remarketing's 40 Under 40 Award and the Women in Retail Award, an AutoSuccess Women at the Wheel honoree, and runner-up for MOVE's Woman in Mobility Champion. She is also well-known for her keynote addresses and panel moderations at industry events such as NADA, MOVE America and MOVE London, Informa’s AutoTech, Used Car Week, The EV Charging Summit and Expo, The Auto Finance Summit and many more.
What interests Elena the most in the industry?
“As the host of The EVs for Everyone Podcast, my focuses on the EV ecosystem, providing high-quality interviews and discussions with industry leaders, blending in-depth knowledge with a touch of fun. Currently, my primary interests lie in evolving EV consumer trends and humanizing automotive retailing with wit and humor.”
Elena is the host for the EVs for Everyone podcast – a fun and entertaining look at how some of the world’s most innovative companies are shifting towards an electrified future.
Patric. C. Auner
Business Development Manager, Farasis Energy Europe
20 years of Automotive Sales & Marketing, successful Business Development Experience in various functions from OEM (Peugeot) to Tier 1 with metal (steel, aluminium) manufacturing background from parts to components, Joint-Venture experience and strong background working in multinational environments. Private Equity experience. Working since 2017 since the early hours of electrification and hydrogen. Currently developing business for battery cell, module and pack production working on the field of energy transition. Currently engaged in stationary Energy Storage Systems.
What interests Patric the most in the industry?
“Building trustful relations and learning daily from the eco system, growing further and sharing experience between team members. In Automotive, you only win as a TEAM!”
Patric stays current with the latest trends and developments in the automotive sector, regularly keeping his LinkedIn network informed with timely updates and insights.
Marques McCammon
President and Chief Executive of Karma Automotive
Marques McCammon was named President of Karma Automotive, California’s first and only ultra-luxury automaker, in April, 2023. McCammon’s tasks at Karma Automotive are twofold, equally ambitious and paramount: to reinvigorate the brand and to implement alternate paths to revenue.
McCammon’s career prior to leading Karma Automotive combines nearly 30 years of auto industry general management, product development, manufacturing, brand leadership and marketing experience with intimate knowledge of software based automotive product advancement.
What interests Marques the most in the industry?
“As President and Chief Executive of Karma Automotive, Marques McCammon is transforming Karma Automotive to become the first ultra-luxury American automotive manufacturer of the 21st Century. Central to this transformation is Marques’s steadfast commitment to innovation, community engagement, and sustainable development, setting the stage for a bold future both for Karma Automotive and the automotive industry at large."
Marques is a leader in ultra-luxury vehicle manufacturing, consistently sharing updates and industry insights with his network on LinkedIn.
Hakan Dogu
Chairman, Alagan Tech Solutions
Born in Bursa, Turkey, Hakan Doğu is a bi-national Turkish-French executive with a degree in Material and Metallurgical Engineering from Istanbul Technical University. He built his career at Valeo and the Renault-Nissan-Mitsubishi Alliance, here he held senior leadership C level roles including Global After Sales Head of Renault Group and Aliance, member of Renault Group Management Commitee, CEO of Renault Turkiye. With extensive expertise in General Management, MaaS, CaaS, Electric Vehicles, Supply Chain, and the Automotive Supplier Industry, he is the highest-ranking Turkish-born executive in a global car manufacturer.
What interests Hakan the most in the industry?
“The ECAV (Electric, Connected, Autonomous Vehicle) revolution powered by AI is redefining mobility and human behavior. A new ecosystem is forming where car-centric and non-car-centric models merge. I aim to help shape this transformation, now as an entrepreneur and thought leader.”
Hakan shares his expertise and perspectives on the automotive industry through detailed articles on his blog.
Roger C. Lanctot
President, Mobile Satellite Users Association, Founder/CEO, StrategiaNow Consulting
Roger is president of the Mobile Satellite Users Association and CEO and Founder of StrategiaNow Consulting. Roger draws on 30+ years’ experience in the technology industry as an analyst, journalist and consultant. Roger is a graduate of Dartmouth College. His 190,000 followers on LinkedIn reflects the influence of his insights and perspectives on automotive and transportation technology, policy, and strategy.
What interests Roger the most in the industry?
“I believe strongly in the power of networking and connecting people and my work is focused on wireless connectivity and communications. I just try to be relentlessly curious and follow my nose and my instincts. I am a bit of a recovering journalist so my approach is to ask questions and listen closely. I do a lot of listening. I have a lot to learn.”
Roger regularly shares his insights on the automotive industry and cellular technology through in-depth articles on LinkedIn.