July 30 - August 01, 2019
The Westin Southfield Detroit, Southfield, MI
Michelle Arceneaux, Automotive Product Manager at Firestone Industrial Products
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Michelle Arceneaux

Automotive Product Manager
Firestone Industrial Products

Check out the incredible speaker line-up to see who will be joining Michelle.

Download The Latest Agenda

Agenda Day 2

Wednesday, July 31st, 2019


Choose your main discussion topic and deepen your knowledge in
close dialogue with experts by pointed questions.

Table 1 | Chances and challenges in development of mechatronic systems
• Adding E/E and interactions with ADAS and AD
• Integrated controls in the framework of AD

Table 2 | Innovative weight reduction strategies at acceptable cost level for mass produced
cars Material innovations for weight reduction
• Between steel and aluminum: using combinations with composites
• Processing and design innovations to save cost: use of thermoplastics and SMC, new
design techniques, reduction of waste, use of cheaper raw materials

Table 3 | Increasing advanced suspension awareness among drivers
• Conveying technology appropriately to end users
• Justifying investment for technology, ROI
• A changing suspension industry and the future outlook for drivers
• Current practices and subsequent consideration