Dr. Andrea Upmann

Vehicle Harmony - Customer Interaction Experience Development Ford Werke GmbH

Focus Day

Monday, February 17th, 2020

4:00 PM The effect of force and haptic feedback on the user perception of force touch displays

• On conventional touch screens the buttons (softkeys) are activated by a simple touch
• Implementation of a trigger force as well as haptic and audible feedback generate a
button-press-like push action
• Results of a subjective evaluation study (DoE) with 35 participants
• Effect of different levels of force and haptic feedback on the perceived feel

Check out the incredible speaker line-up to see who will be joining Andrea.

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